Marketing Executive
HTL Group of Companies
Description
Global Furniture Manufacturing & Retail Brand
(B2B & B2C Marketing)
About the Role
We are looking for a proactive and adaptable Marketing Executive to support regional and global marketing initiatives across our furniture manufacturing, retail, and commercial business segments.
This role is ideal for someone who enjoys both creative and coordination work — from executing campaigns and supporting product marketing to working closely with regional teams, designers, and sales stakeholders across different markets.
You will play an important support and execution role in delivering online and offline campaigns, coordinating marketing activities, maintaining brand consistency, and supporting business growth across B2B and B2C channels.
Key Responsibilities
Support and execute regional and local marketing campaigns across online and offline platforms
Assist in product marketing initiatives including campaign adaptation and launch coordination
Coordinate marketing activities across regional and inter-regional teams
Work closely with designers, sales teams, and external partners to ensure smooth execution of campaigns and projects
Support retail and commercial marketing initiatives for both B2C and B2B business segments
Coordinate events, exhibitions, launches, and marketing activations
Assist in administrative and coordination tasks including documentation of brand guidelines, playbooks, and campaign assets
Support creative production processes including content, visual coordination, video production, and spatial or retail design projects
Ensure brand consistency across communication materials and touchpoints
Support market-specific adaptation of global marketing materials and campaigns
Travel may be required depending on project and regional needs
Requirements
2–3 years of experience in a marketing role
Hands-on experience executing marketing campaigns and marketing coordination work
Exposure to product marketing and campaign adaptation
Experience supporting both online and ofline marketing initiatives
Event coordination experience will be an advantage
Experience working with regional or cross-market teams will be a plus
Exposure to video production, creative coordination, or spatial/retail design will be an advantage
Strong organizational and project coordination skills
Able to manage multiple tasks and timelines effectively
Familiar with AI tools for creation of graphical and video output will be a plus.
Personality & Attributes
Strong written and verbal communication skills in English and Chinese
Highly organized and detail-oriented
Clear and confident communicator
Positive mindset with a proactive, can-do attitude
Resilient and adaptable in a fast-paced environment
Able to work independently while collaborating effectively with teams
Creative flair with strong coordination capabilities
Who Can Apply
Diploma and Degree holders are welcome to apply
Fresh graduates with strong internship experience are encouraged to apply
Interns seeking conversion to a full-time role are also welcome
What We Offer
· Regional and global exposure within an international brand environment
· Opportunities for growth and career development
· Exposure to both B2B and B2C marketing environments
· Collaborative and dynamic working culture
· Opportunities to work on cross-market campaigns and projects