Account Executive (Digital)

Job Description

The selected candidate is a self-starter and passionate about marketing with strong knowledge on all aspects of digital marketing including:

• Website marketing campaign


• Search marketing


• Paid search advertising


• Social media marketing


• Content marketing


• Mobile marketing

The incumbent is expected to develop and implement the company’s digital marketing and communications business strategy to complement our integrated communications business.

Responsibilities:

· Responsible for planning and implementing digital marketing plans and strategies to achieve corporate goals.

· Able to conceptualise and pitch ideas for clients to visualise and understand how our digital services can help them reach their target audience with key messages.

· Able to support clients in developing online and mobile digital marketing strategies.

· Conduct market research and competitive analyses of target markets to identify new business opportunities and drive results.

· Establish contact and developing relationships with prospects and recommend solutions for clients.

· Establish and build networks with partners and collaborate to develop new business.

Requirements

· Diploma/degree in Marketing, Business, e-commerce or Infocomm Technology.

· At least two years working experience in social media or digital marketing.

· Familiar with digital marketing tools such as social media technologies, online marketing, analytics, SEO, mobile apps etc.

· Good communication and presentation skills

Advantage

Priority consideration will be given to candidates with:

· Minimum two years management experience

· Experience in setting up new business either as a start-up or new division within a company

Interested applicants submit applications and resume to: hr@equity.com.sg