Home / Jobs / Singapore Jobs / Marketing / Assistant Manager, Digital Marketing (Southeast Asia & Australia)
Apply Now
Assistant Manager, Digital Marketing (Southeast Asia & Australia)
Frasers Property
Full Time
Singapore
Mid Level
Competitive
Description
- Lead regional-wide digital development across channels, ensuring alignment with commercial priorities
- Oversee digital performance standards across hotels, providing frameworks, training, and audits to drive consistency and uplift in execution.
- Collaborate with Revenue, Brand & Comms, and Hotel Marketing teams to integrate digital initiatives into commercial roadmaps
- Guide the hotel marketing teams on digital UX enhancements for the hotel websites, booking flows, and mobile to improve conversion and guest journey
- Analyse digital performance data (Google Analytics, Google Ads, Meta, etc.) and market trends, translating insights into strategy adjustment and growth opportunities
- Manage relationships with digital agencies and platform vendors, ensuring delivery of agreed KPIs.
- Plan, execute and manage regional digital marketing campaigns