Assistant Manager, E-Commerce Distribution & Strategy

Join a performance-driven team overseeing a portfolio of over 25 hotels and serviced residences across Singapore, Japan, and Malaysia. This role is pivotal in driving incremental revenue through online distribution channels, with a focus on strengthening Brand.com performance.

 

As Assistant Manager, E-commerce Distribution & Analysis, you will formulate and implement e-commerce strategies, evaluate new distribution opportunities, and manage relationships with online travel agents (OTAs).

 

You will work closely with Revenue Managers, Channel Managers, and Marketing & Analytics specialists to optimise online performance and uphold rate integrity.Analyse and report on hotel performance across OTAs and Brand.com platforms.

• Analyse and report on hotel performance across OTAs and Brand.com platforms.


• Identify channel-specific opportunities and challenges.


• Recommend distribution strategies to support revenue targets.


• Evaluate effectiveness of new e-commerce solutions and digital campaigns.


• Build and maintain strong relationships with OTAs and e-commerce solution providers.


• Monitor rate parity across all online platforms. Guide vendors to conduct test bookings to identify wholesale leakage.


• Document learnings and develop best-practice playbooks for internal adoption.


• Advise hotel teams on OTA extranet issues, content, and setup optimisation.


• Lead internal training sessions to share insights and ensure alignment on best practices.


• Undertake any other duties assigned by superiors diligently and professionally.

• 2 years of experience in E-commerce marketing, analysis, or hospitality revenue management.


• Strong analytical skills with attention to detail.


• Excellent communication and stakeholder management abilities.


• Results-oriented and adaptable in a fast-paced, dynamic environment.


• Knowledge of hospitality distribution systems, OTA extranets, channel managers, or rate monitoring tools is a strong advantage.