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Description
Job Summary
We are looking for a creative and data-driven Brand Executive to build and grow our brand presence across digital platforms. You will be responsible for content strategy, brand communication, and campaign execution to drive awareness and conversions.
Responsibilities
- Develop and maintain a consistent brand identity, tone, and messaging to strengthen brand recognition
- Plan and create engaging, platform-specific content for digital channels including Instagram, Facebook, Xiaohongshu, and TikTok to increase audience engagement
- Execute brand campaigns that drive awareness and conversions through targeted communication strategies
- Ensure consistent branding and messaging across all digital platforms to reinforce brand cohesion