Campaign Operations Execution (Maternity Cover/6-month contract)

Responsibilities:

• Collaborate with internal stakeholders to secure in-app exposure slots ahead of campaign periods, and prepare design collaterals for launch during campaign
• Conduct regular competitor monitoring to stay abreast of ecommerce trends and industry developments.
• Prepare detailed reports that delve into user performance during campaigns, extracting insights and learnings to enhance future campaign performance.
• Assist in campaign execution and operational setup on backend systems.
• Crafting Voucher mechanics before ecommerce sales campaigns, and monitoring real-time performance to implement data-driven optimizations.
• Support end-to-end product merchandising during campaign periods, curating relevant product pools and developing traffic/subsidy/resource plans to drive product sales during campaigns

Requirements:

• Possess a Bachelor's degree, Polytechnic Diploma or tertiary education degree, with a specialization in Marketing/Business Administration is a bonus.
• Independent and self-motivated, demonstrating a good sense of ownership for projects.
• Attention to detail is a must.
• Solid stakeholder and project management skills, with a proven track record in delivering cross-functional projects.
• Prior internship experience in ecommerce is a plus.
• Comfortable with numbers, possessing analytical and structured thinking abilities to derive data-driven insights.
• Ability to multitask and adapt quickly to changes.

Liu Zhiling EA License No.: 02C3423 Personnel Registration No.: R24123923

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