Digital Marketing Executive

What you'll be doing

• Develop and manage digital marketing for media accounts such as LinkedIn, Facebook, Instagram, YouTube and TikTok, etc. as well as designing and editing post contents

• Manage day-to-day social media and community engagement activities including prompt communication with customers/followers and handling of feedback.

• Conduct in-depth market research and analysis to identify target audience insights and emerging trends

• Optimize digital campaigns and content to improve engagement, conversion rates, and return on investment

• Collaborate cross-functionally with the marketing, sales, and product teams to align digital initiatives with overall business goals

• Monitor and report on campaign performance, providing data-driven recommendations for continuous improvement

• Responsible for handling company-generated leads and ensuring proper distribution to the respective designers for further action.

• Stay up-to-date with the latest digital marketing strategies, tools, and best practices

What we're looking for

• Experienced in social media campaigns and able to launch Facebook Ads, Google Ads and SEO/SEM.

• Preferably knowledge in website and marketing analytics tools (e.g., Google Analytics, etc.)

• Proficient in search engine optimization (SEO), search engine marketing (SEM), social media marketing, and email marketing

• Strong analytical skills and experience in interpreting data to inform strategic decisions

• Excellent communication and presentation skills to effectively collaborate with stakeholders

• Familiarity with industry-leading digital marketing tools and platforms

• Bachelor's degree in Marketing, Communications, or a related field
  

Only suitable candidates should apply.