Digital Marketing & Growth Manager

📍 About Us

We are a Singapore-based corporate gifts company serving multinational corporations, government agencies and regional enterprises. We specialise in customised and bulk corporate gift solutions, supporting marketing campaigns, events and corporate initiatives.

We are looking for a hands-on Digital Marketing & Growth Manager to take ownership of our marketing strategy, website performance and lead generation efforts.

This is not a social media role. This is a growth and performance-focused position.

You will be responsible for driving marketing growth across our website, SEO, campaigns and digital channels. You will work closely with the business owner and sales team to improve brand positioning, website structure, lead generation and campaign execution.

You must be strategic, analytical and execution-focused.

• Improve website structure and layout for conversion and SEO




• Optimise category pages, landing pages and product positioning




• Work with WordPress themes and plugins to improve UI/UX




• Identify conversion bottlenecks and propose improvements

• Develop and execute SEO roadmap




• Oversee SEO agency performance and deliverables




• Identify keyword opportunities and content clusters




• Optimise on-page content (titles, meta, headings, internal links)




• Plan backlink acquisition strategies




• Monitor rankings and SEO metrics

• Develop quarterly marketing calendar




• Plan promotional campaigns and seasonal pushes




• Coordinate email marketing campaigns




• Work with sales team to support lead generation efforts

• Leverage AI tools for content drafting, image generation and marketing automation




• Improve efficiency in content production and visual asset creation




• Oversee design direction (not necessarily design everything personally)

• Track website traffic, conversion rates and keyword rankings




• Identify growth opportunities using data




• Provide monthly performance reports with action plans

• 3–6 years experience in digital marketing or growth marketing




• Experience managing SEO campaigns (in-house or agency side), and Adwords.




• Comfortable working with WordPress and basic web structure




• Strong understanding of conversion optimisation




• Analytical and performance-driven mindset




• Experience in B2B marketing preferred



• 
  

  Familiar with AI marketing tools and automation platforms

  
  

  Candidates must be able to present a past SEO or growth case study during interview.

  
  

• Pure social media manager




• Junior marketing assistant requiring daily instructions




• Designer-only profile without performance marketing experience




• Blog writer without technical SEO understanding

• Organic traffic growth




• Improvement in keyword rankings




• Lead generation increase




• Website conversion improvement




• Execution of quarterly marketing plan

You will report directly to the business owner and work closely with sales and project teams.

• Established B2B client base




• Direct impact on company growth




• Opportunity to build and own marketing function




• Decision-making exposure with business leadership