Digital Marketing & Merchandising Executive

We are looking for a hands-on and creative individual to drive online sales growth through digital campaigns and effective product merchandising. You will work closely with florists and operations to plan product launches, optimize listings, and keep our e-commerce store fresh and competitive.

Key Responsibilities

Digital Marketing

• Plan and execute campaigns

• Manage social media calendar and festive promotions

• Achieve ad performance KPI

Merchandising & Product Planning

• Collaborate with florists on new collections and seasonal launches

• Manage product uploads, descriptions, pricing, and SEO optimization

• Track sales performance and adjust strategies accordingly

Sourcing & Coordination

• Source packaging and new product ideas aligned with brand

• Coordinate with operations for smooth launches and inventory planning

• Monitor market trends and competitor activities

Requirements

• 1–3 years experience in digital marketing, e-commerce, or merchandising

• Creative, data-driven, and commercially minded

• Strong coordination skills and able to work in a fast-paced environment