Digital Marketing Officer

Job Overview:

We are seeking a creative and results-driven Digital Marketing Officer to strengthen our online presence and generate quality leads for our graphics and print solutions. The ideal candidate is both analytical and creative, with a strong understanding of digital channels and a passion for visual branding.

Key Responsibilities:

• Plan, execute, and optimize digital marketing campaigns across platforms (Google Ads, Meta, LinkedIn, TikTok, Xiaohongshu, etc.)


• Manage and grow company social media accounts with engaging content (visuals, videos, case studies)


• Generate leads for services such as signage, large-format printing, exhibition displays, and branding solutions


• Analyze campaign performance and prepare regular reports with actionable insights


• Collaborate with design and sales teams to align marketing campaigns with business goals


• Develop email marketing campaigns and customer retention strategies


• Monitor industry trends and competitors to refine strategies

Requirements:

• Diploma/Degree in Marketing, Communications, or related field


• 2–4 years of experience in digital marketing (B2B preferred)


• Proficiency in tools such as Google Analytics, Google Ads, Meta Business Suite, and SEO tools


• Basic knowledge of design tools (e.g., Adobe Photoshop, Illustrator, Canva) is a plus


• Strong copywriting and content creation skills


• Data-driven mindset with good analytical skills


• Self-motivated, proactive, and able to work independently

Preferred Skills:

• Experience in print, signage, or advertising industry


• Basic photography or videography skills for content creation

What We Offer:

• Competitive salary and performance incentives


• Opportunities for career growth and skills development


• Dynamic and creative work environment


• Exposure to diverse projects across industries

EA License No:17C8583 | Lee Ainy @ Lee Muini - R1218268