Description
We are a growing children’s toy retail brand with both online and physical presence. As part of our expansion, we are looking for a Digital Marketing & Social Media Executive (Full-Time) to support our upcoming store and ongoing marketing initiatives.
Key Responsibilities
Social Media & Content Creation
• Manage and grow the company’s social media platforms (Instagram, TikTok, Website, Shopee etc.)
• Plan and execute weekly content including product showcases, reviews, short-form videos and reels
• Shoot and edit photos and videos for social media
• Write captions and manage engagement with followers
Design & Content Preparation
• Create marketing visuals using Canva & Adobe Software for social media posts, promotions, and announcements
• Design promotional graphics and marketing materials
Digital Marketing
• Plan and execute digital marketing campaigns and promotions (6.6, 7.7, GSS, Christmas etc)
• Work with influencers and KOLs
• Monitor social media performance and suggest strategies to improve reach and engagement
• Develop creative content ideas to increase brand awareness and engagement
• Assist in marketing initiatives to drive both online and retail store sales
Retail Marketing Support
• Assist with in-store marketing initiatives
• Capture product content and lifestyle content in-store
• Help out with cashiering role when needed
Requirements
Diploma or Degree in Marketing, Communications, or related field
• Experienced in growing Instagram or TikTok accounts
• Proficient in Canva & Adobe software for creating marketing visuals and social media posts
• Photography and video editing skills
• Creative, proactive and able to work independently
• Passion for lifestyle, retail or children toy products is a plus
Please send Portfolio & TikTok videos that you filmed and edited to rorylandsg@gmail.com