Description
You identify the best mix of online media channels to deliver advertising messages to clients’ target audience. Collaborating with relevant stakeholders, you drive the development and implementation of client’s marketing strategy. You have a keen interest in how online media works to reach the target audience, build clients’ brand equity and driving real business results. You will also be involved in realizing new business opportunities for the company.
Responsibilities
Client Management (40%)
Responsible for the initiation and day-to-day supervision of projects
Accountable for campaign performance and communication with clients
Provide periodic reports which include updates, results and optimizations
Strengthen and relationships with existing key clients
Understand ad operations across biddable media including display, video, search and social
Media Relations (35%)
Manage and coordinate with media owners throughout the region to execute global and regional campaigns
Liaise with key partners spanning across media, social, creative and public relations to implement campaign deliverables
Identify new targeted marketing solutions to deliver clients’ business objectives.
New Business (25%)
Grow the company’s business through attracting new customers and projects
Be involved in pitches and establish digital strategies and media executions to deliver business results for clients
Qualifications
Diploma / Bachelor’s Degree; preferably with a business, marketing, advertising background
Preferably with minimum 1-year relevant experience in an agency / digital / new media industry
Excellent project management skill and possess the ability to prioritize and work well under pressure and tight timelines
Must have excellent interpersonal and teamwork skills
Enthusiastic, energetic and passionate