E-commerce Operations Manager / Senior Executive (Fresh Produce)

Job Overview

We are a leading fruit wholesale business in Singapore, dedicated to bringing the freshest global produce to our local market. As we accelerate our digital transformation, we are seeking a dynamic and creative E-commerce Operations Manager/Executive to spearhead our online sales channels. You will be responsible for driving growth across various platforms (e.g., Shopee, Lazada, TikTok Shop, and our own website) and enhancing our brand presence through innovative digital marketing.

Key Responsibilities

· Platform Management: Oversee daily operations of e-commerce storefronts, including product listings, inventory management, and price optimization for our fresh fruit categories.

· Campaign Strategy: Plan and execute digital marketing campaigns, seasonal promotions, and flash sales to drive traffic and conversion.

· Content Creation: Lead the production of engaging short-form videos and visual content for social media (TikTok, Instagram, Facebook) to showcase our produce.

· Performance Analysis: Monitor and analyze sales data and consumer trends to optimize ROI and improve the customer shopping experience.

· Customer Engagement: Manage online customer inquiries and feedback to maintain high ratings and brand loyalty.

· Logistics Coordination: Work closely with the warehouse and delivery teams to ensure the timely fulfillment of highly perishable goods.

Requirements

· Experience: Minimum 3–5 years of proven experience in online operations or e-commerce management. Experience in the F&B or fresh produce industry is a significant advantage.

· Technical Skills: Proficient in video editing software (e.g., CapCut, Adobe Premiere Pro) and graphic design tools (e.g., Canva).

· Marketing Savvy: A keen marketing mindset with the ability to identify trending topics and translate them into sales-driven content.

· Analytical Skills: Strong data-driven mindset with experience using platform analytics tools.

· Adaptability: Ability to thrive in a fast-paced environment and handle the unique challenges of the fresh food supply chain.