E-Commerce (Senior /Assistant Manager)

Ma Kuang TCM Healthcare Group

Established in Singapore, Ma Kuang TCM Healthcare Group is a trusted and well-established provider of Traditional Chinese Medicine, with a strong regional presence across Singapore, Taiwan, Malaysia, and China. We integrate time-honoured TCM practices with modern healthcare standards to support holistic patient care across our clinics and corporate operations.

We are seeking a Senior Executive/ Assistant Manager (E-Commerce) to strengthen our online presence and drive sales across key e-commerce platforms. This role is responsible for managing end-to-end e-commerce operations, optimising product visibility, executing digital marketing initiatives, and ensuring a seamless customer experience from order placement to fulfilment.

Key Responsibilities:

• Develop and implement effective sales strategies to boost product visibility and revenue on Shopee and Lazada.

• Monitor key performance indicators (KPIs), analyze trends, and run online promotions to maximize exposure and sales.

• Provide responsive and professional customer support through e-commerce platforms.

• Oversee order processing, delivery, and return handling to ensure a smooth and efficient fulfilment process.

• Support the planning and execution of digital marketing campaigns including social media ads, email marketing, and paid ads (Google Ads, Facebook Ads, etc.).

• Analyze and report on campaign performance, working with the marketing team to optimize for higher engagement and ROI.

• Assist in managing the e-commerce website to enhance user experience and drive conversions.

• Compile and present regular performance reports covering sales, customer behavior, traffic, and campaign effectiveness.

• Coordinate with internal departments such as marketing, inventory, and customer service to align and execute online initiatives.

Requirements:

• Diploma in E-Commerce, Marketing, Business, or a related discipline.

• At least 2-3 years of hands-on experience in e-commerce operations, digital marketing, or online retail.

• Proficient in managing online marketplaces like Shopee and Lazada.

• Strong analytical skills with experience in digital tools such as Google Analytics, Google Ads, Facebook Ads, and SEO tools.

• Excellent communication and organizational skills with attention to detail.

• Ability to manage multiple priorities and meet deadlines in a fast-paced environment.

• A collaborative team player who can work cross-functionally with various departments.

• Proficiency in English and Mandarin for work-related communication, including product information and customer support.

“This is in partnership with the Employment and Employability Institute Pte Ltd (“e2i”).

e2i is the empowering network for workers and employers seeking employment and employability solutions. e2i serves as a bridge between workers and employers, connecting with workers to offer job security through job-matching, career guidance and skills upgrading services, and partnering employers to address their manpower needs through recruitment, training, and job redesign solutions. e2i is a tripartite initiative of the National Trades Union Congress set up to support nation-wide manpower and skills upgrading initiatives.

By applying for this role, you consent to Ma Kuang’s PDPA and e2i’s PDPA(https://www.e2i.com.sg/pdpa/).

To receive career assistance from e2i, please visit e2i (https://www.e2i.com.sg/individuals/)”