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Executive, Business Development

Popular Holdings

Full Time Serangoon, North-East Region Mid Level Competitive
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Description

Job Responsibilities:

  • Drive sales growth by developing and executing strategic business plans for EPH publications and services.

  • Manage end-to-end marketing and distribution of educational materials across retail, schools, institutions, government agencies, and e-commerce platforms.

  • Plan and manage advertising campaigns, events, and roadshows, including logistics, manpower, and post-event evaluations.

  • Explore new business opportunities and partnerships to expand revenue and market share.

  • Present product value propositions, handle client objections, and negotiate deals to close sales.

  • Lead order planning and coordinate with internal teams to streamline sales and distribution processes.

  • Forecast print quantities based on market trends and manage supplier negotiations.

  • Build and maintain strong client relationships locally and internationally, ensuring high levels of customer satisfaction.

  • Understand client needs, propose tailored solutions, and manage quotations, feedback, and issue resolution.

  • Provide consistent after-sales support and follow through on client feedback.

  • Analyze sales performance, generate reports, and conduct market research to inform strategy and identify growth opportunities.

  • Conduct business reviews, sales meetings, and deliver compelling presentations to support adoption and brand visibility.

  • Develop and implement marketing strategies aligned with company goals.

  • Collaborate on marketing campaigns, produce promotional materials, and manage website and social media content.

  • Ensure timely execution of campaigns and monitor effectiveness.

  • Coordinate across departments (Sales Admin, Editorial, Production, Finance) to ensure operational efficiency.

  • Share market insights to guide product and promotional strategies.

  • Support pricing reviews, payment follow-ups, and project implementation with minimal disruption.

  • Perform any related duties assigned by the Reporting Officer as it deems fit.

Job Requirements:

  • Bachelor’s degree in Marketing, Business Management or any related discipline.

  • At least 3 years of experience in a fast-paced, customer-focused environment, leading a sales team with a proven track record of consistently achieving and exceeding sales targets.

  • Strong understanding of the publishing industry, including market trends, key players, distribution channels, and emerging technologies, with the ability to leverage this expertise to drive business growth and innovation.

  • Strong problem-solving skills, with the ability to approach challenges thoughtfully and address issues with sensitivity and diplomacy.

  • High attention to detail, strong analytical skills, and ability to manage complex payroll data.

  • Proficiency in Microsoft Excel, Word, PowerPoint, Outlook, and e-learning system is highly advantageous.


About Popular Holdings

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