Freelance Live-Commerce Executive (Operations-Led)

Role Overview

BRIXX DERMA is looking for a Freelance Live-Commerce Executive (Operations-Led) to support and scale our TikTok and Shopee livestream ecosystem. This role is execution-focused and works closely with the Marketing Manager to drive brand discovery, product trial, and conversion through live-commerce.

While prior experience in live-commerce is a plus, candidates with little or no direct experience are welcome, provided they demonstrate strong initiative, problem-solving ability, and clear communication skills.

Livestream Operations & Scheduling

• Schedule and manage internal livestreamers across TikTok and Shopee




• Plan and maintain livestream calendars aligned with marketing campaigns and sales periods




• Ensure livestream readiness including product setup, pricing, vouchers, bundles, and stock availability

Creator & Streamer Coordination

• Liaise with creator managers and agencies to schedule livestreams with mid- to top-tier creators




• Coordinate livestream slots, product briefings, and campaign mechanics with external creators




• Track livestream commitments, deliverables, and post-stream follow-ups

Platform & Campaign Execution

• Support TikTok Shop and Shopee campaign participation (platform vouchers, flash sales, key campaigns)




• Assist in setting up livestream mechanics such as GWPs, bundles, and limited-time offers




• Monitor livestream performance and resolve operational issues during live sessions

Cross-Functional Collaboration

• Work closely with the Marketing Manager to align livestream execution with brand campaigns




• Coordinate with operations and logistics teams to ensure smooth fulfilment post-livestream




• Communicate clearly and proactively when issues arise, proposing solutions rather than escalating problems

Reporting & Optimisation

• Track livestream schedules and basic performance metrics (GMV, AOV, session performance)




• Identify gaps or inefficiencies in livestream workflows and suggest improvements




• Maintain clear documentation of livestream processes and schedules

• Little or no prior live-commerce experience is acceptable




• Strong initiative and problem-solving skills, with the ability to think on your feet




• Clear and confident communication skills, both written and verbal




• Highly organised, detail-oriented, and able to manage multiple tasks and timelines




• Comfortable working independently and responding quickly during livestream windows




• Willingness to learn TikTok Shop and Shopee mechanics quickly




• Experience in beauty, skincare, or consumer brands is a plus, but not required

• Ownership mindset and willingness to take responsibility




• Ability to anticipate issues and act proactively




• Strong coordination and communication across teams and partners




• Reliability and consistency in execution