Head of Marketing (Data Centre / Branding / Raffles Place) KZ7

Overview

We are seeking a strategic and hands-on Head of Marketing to build and lead the marketing function from the ground up. This role will be instrumental in shaping the company’s brand, positioning, and market narrative while supporting business growth in a highly technical, B2B environment.

Key Responsibilities

• Brand & Positioning

  • Build and establish a strong, differentiated brand from the ground up

  • Develop clear corporate positioning, messaging frameworks, and market narrative

  • Ensure consistency of brand voice across all internal and external communications

• B2B & Account-Based Marketing

  • Partner closely with business development teams to drive pipeline growth

  • Design and execute account-based marketing (ABM) strategies targeting key clients

  • Develop targeted campaigns to support high-value enterprise sales cycles

• Technical Translation & Content

  • Translate complex technical concepts (e.g., data centre infrastructure, capacity, and operations) into clear, compelling business language

  • Oversee creation of high-quality content including presentations, website copy, press releases, and thought leadership materials

  • Maintain high standards across all marketing and communication assets

• ESG & Corporate Communications

  • Develop and articulate ESG and sustainability messaging aligned with corporate strategy

  • Support corporate reputation building through strategic communications and storytelling

• Crisis & Stakeholder Communications

  • Manage crisis communications and sensitive external issues with sound judgment

  • Serve as a key advisor on communication strategies for high-impact situations

Requirements

• Proven experience in building a brand or marketing function from scratch, preferably in a new or scaling organization

• Strong background in B2B marketing, ideally with exposure to account-based marketing strategies

• Ability to simplify and communicate complex technical concepts to non-technical audiences

• Experience in corporate positioning, messaging, and strategic communications

• Familiarity with ESG and sustainability frameworks and messaging

• Demonstrated experience handling crisis communications and external stakeholder management

• Strong content development skills with attention to detail and high quality standards

Preferred Background

• Experience in data centres, infrastructure, technology, or related industries

• Experience working in fast-growing or international environments

• Strong stakeholder management and cross-functional collaboration skills

HOW TO APPLY:

Interested applicants, kindly send your resume in MS WORD format to ref76@trustrecruit.com.sg or please click on “Apply Now”. 

We regret only shortlisted candidates will be notified.

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