Livestream Executive
Confetti Marketing Pte Ltd
Description
About the role
You'll manage a team of hosts, client queries, and scheduling that make Confetti's live sales engine run smoothly and profitably. You'll support the end-to-end performance of Confetti's TikTok Shop and Shopee livestream clients.
Key responsibilities
Manage livestream P&L: plan, execute, and optimize livestream schedules for multiple clients across TikTok Shop and Shopee to hit GMV targets.
Recruit, train, and manage a roster of livestream hosts (in-house and affiliates), including onboarding, talking-point development, and performance coaching.
Manage host compensation structures, including commission-based and hybrid pay models, and track payouts against performance.
Design livestream content calendars in collaboration with clients.
Set up and maintain livestream technical operations — camera, mic, lighting, and platform-specific tools (TikTok LIVE Studio, Shopee Live backend).
Monitor live performance dashboards in real time and coach hosts mid-stream or post-stream to improve engagement and sales conversion.
Analyze post-stream data (GMV/hour, average order value, viewer-to-buyer conversion, top-performing SKUs) and turn insights into repeatable playbooks.
Manage relationships with platform account managers (TikTok Shop, Shopee) to stay ahead of algorithm changes, new features, and promotional opportunities.
Report monthly livestream performance and revenue summaries to clients.
About you
1 year of experience in livestream commerce, e-commerce operations, affiliate marketing, or social commerce (TikTok Shop/Shopee Live experience strongly preferred).
Proven track record managing or hosting live-selling streams with measurable GMV or conversion results.
Strong people management skills — experience scheduling, training, and motivating a team of hosts or creators.
Comfort with performance data: able to build and read spreadsheets/dashboards tracking GMV/hour, conversion, and host-level KPIs.
Working knowledge of livestream production setups (camera, audio, lighting). Bonus: OBS or equivalent streaming software.
Excellent communication skills in English.
Highly organized, deadline-driven, and comfortable working flexible or evening hours to align with peak livestream slots.
Entrepreneurial mindset — comfortable operating with ambiguity in a fast-scaling agency environment.
About us
Confetti is a fast-moving, entrepreneurial team operating in one of Southeast Asia's fastest-growing commerce channels — social livestreaming.