Loyalty & Partnership Executive
BreadTalk Group
Description
Job Description:
Assist with the planning and marketing of Loyalty and Partnership programme
Manage all corporate orders and purchases and ensure end-to-end delivery within
stipulated timeline
Coordinate and liaise with the internal and external stakeholders to manage the
loading of brand info and visuals onto the individual platforms
Support the UI/UX testing of the Loyalty programme app and take charge of gathering feedbacks
and requirements from the stakeholders to be implemented as part of the app
enhancement plan
Assist with the preparation of communication materials to the internal stakeholders
and external members of the public
Liaise with the key stakeholders from the respective brands to facilitate the campaign
and promotion execution in entirety
Coordinate the production and loading of all communication materials and ensure
content accuracy and timely delivery to stores
Perform data analytics to provide the respective stakeholders with useful insights and
recommendations on how they can further harness the Loyalty programme to
increase footfall and sales to store
Manage and attend to reviews, enquiries and member’s feedbacks pertaining to the
Loyalty programme and escalate any pressing matters to the immediate superior
promptly
Job Requirement:
Minimum 1 year of work experience in CRM/Loyalty programme with background in customer acquisition, re-engagement and retention knowledge. Exposure in the FMCG, Retail or fast-paced industry will be an advantage.
Degree in Marketing or related field of study
Strong interpersonal communication skills, including relationship and partnership building to effectively engage stakeholders and employees
Data driven, proactive and creative approach to problem solving
A self-starter and comfortable in ambiguity - working through things for the first time