Marketing Campaign Specialist (Bank|Up to $7k)

The Opportunity

• Adecco is partnering with a leading bank to look for a Marketing Campaign Specialist
• Office Location: CBD

The Talent

• Bachelor's degree/Diploma in Marketing, Communications, or related field
• Minimally 3-5years of experience in campaign management is preferred
• Proven track record of delivering successful marketing campaigns that drive business results will be an advantage

The Job

• Lead the end-to-end execution of marketing campaigns, from planning and project management to timely delivery and performance tracking.
• Effective management of external creative and media agencies to ensure timely execution of initiatives.
• Collaborate with media agencies and internal business analytics teams to demonstrate campaign attribution and measurable impact on business objectives.
• Ensure consistent application of brand identity across all marketing materials to strengthen brand recognition.
• Leverage data-driven insights and experimentation to optimise campaign performance, inform decision-making, and understand consumer behaviour.
• Define, track, and analyse key business and marketing KPIs to glean actionable insights, formulate hypotheses, and continuously improve future campaigns.
• Stakeholder management that includes managing and running of the weekly cadence, budget tracking and supporting key business review sessions.
• Work closely with product teams and other relevant departments to improve user experience and optimise marketing campaign effectiveness, as well as ensure alignment on business outcomes of marketing campaigns
• Track redemptions, manage merchandise inventory, and ensure payment data accuracy.
• Manage spend and budget projections and ensure timely cost submissions.
• Plan and execute engaging brand and partnership-related events and customer activations to drive brand awareness and engagement.
• Monitor and analyse customer feedback through surveys to identify areas for improvement and inform future strategies.

Next Step

• We could contact you in the soonest time if you directly send your resume to: cecilia.sim@adecco.com
• Email Topic: Apply Marketing Campaign Specialist
• We regret to inform that only shortlisted candidates will be contacted

Cecilia Sim Xin Yang

EA License No: 91C2918
Personnel Registration Number: R22105099