Marketing Communications Executive
Home's Favourite Pte Ltd
Description
Responsibilities:
· Drives continuous planning, execution, improvement and analysis of all marketing, advertising, media placement to hit company sales target and goal
· Handle marketing research and competitor analysis
· Work closely with designers, printers, media vendors and internal retail team to update and/or create relevant website content
· Create marketing copy for website, eDMs, posters and in-store promotions
· Coordinate product launches and seasonal campaigns
· Analyse digital & social media (own website platform, Facebook, Instagram) data to provide strategic & actionable insights
· Implement timely, meaningful and business-centric insights that will inform our targeting strategy and raise effectiveness in marketing spending
· Manage all traditional, digital and social media platforms to drive brand awareness and engagement
Requirements:
· Diploma / Degree in Marketing, Communications or related field
· Preferably with 3-4 years relevant experience (F&B / Retail preferred) in marketing executive
· A motivated, self-starter with plenty of initiative and a positive team-oriented attitude
· Resourceful, open-minded, and willing to take on new and exciting challenges
· Great communication skills and the ability to build relationships at all levels
· Only Singaporeans may apply