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Marketing & E-Commerce Executive
WESTLINK MARKETING SERVICES PTE. LTD.
Full Time
Singapore
Mid Level
Competitive
Description
About the Role:
We are seeking a dynamic and results-driven Marketing & E-Commerce Executive to join our team in Singapore. You will be
responsible for managing the e-commerce online platforms and provide marketing support for sales team in the food service industry.
Key Responsibilities:
- Manage day-to-day operations of the company’s e-commerce platforms (e.g., Shopify, Lazada, Shopee, Amazon, etc.)
- Plan and execute promotions, marketing campaigns, sales events, and product launches. This includes inter-platform marketing effort (banner, bundle deals, keyword ads, listing ranking)
- Forecast and communicate with procurement team to ensure consistent stock level and healthy inventory turnover
- Responsible for inventory management
- Optimize product listings including pricing, descriptions, images, and categorization to improve visibility and conversion
- Coordinate with internal teams and external vendors on content, logistics, inventory, and fulfilment
- Analyse website performance, traffic, and customer behavior. Analyze sales data and provide insights and reports on store performance and post campaigns
- Provide marketing support to Sales Team not limited to product catalogue, artwork design, visual merchandising display and reports
- Social Media account management such as Facebook, Instagram, Linked In
- Planning of annual Marketing calendar and execution of marketing campaigns
Requirements:
- Diploma or Degree in Marketing, Business, E-commerce, or related field
- 1-2 years of relevant experience in an e-commerce or digital marketing role
- Familiarity with platforms such as Shopify, Lazada Seller Centre, Shopee Seller Centre, or similar
- Proficient in Microsoft Excel/Google Sheets skills/Adobe Photoshop/Illustrator
- Experience with digital tools (e.g., Meta Ads, Google Ads, CRM platforms) is a plus
- Strong analytical, communication, organizational, and time-management skills
- Ability to work independently and as part of a team in a fast-paced environment
What We Offer:
- Competitive salary and performance bonus
- Opportunities for professional growth and training
- Dynamic and collaborative work culture