Marketing & Events Specialist (Contract | Bank) up to $7K

Responsibilities:

• Work closely with content and media agencies to execute regional campaigns, including flagship digital transformation initiatives. This involves coordinating internal communications assets, client email campaigns, creation of campaign assets, microsite development for lead generation, campaign optimization, and performance reporting.
• Manage the content calendar, create marketing communications copy, and banner assets, schedule and publish posts for amplification on digital channels such as LinkedIn, search engines, and third-party platforms.
• Provide support for specific areas of the thought leadership series and events, including online registration processes, management of booth content assets, gamification mechanics, and overseeing social media posts.
• Lead and coordinate the content submission of Product Marketing initiatives for internal communications platforms.
• Collaborate with internal stakeholders to develop content for campaigns, whitepapers on the transformative future of payments, and external awards submissions.
• Lead and coordinate selected awards and polls programs
• Coordinate award win announcements and amplify client case studies.
• Support the budget management process to ensure cost control and effective budget utilization.

Requirements:

• Degree in Business, Marketing, Mass Communication, or a related field.
• 2-3 years of relevant work experience in Marketing/Communications.
• Good understanding of current digital marketing tools and strategies.
• Experience in managing content amplification on digital channels.
• Knowledge of events management.
• Proficiency in Microsoft Office and design tools.
• Initiative-taker with the ability to work in a demanding environment.

Rupa Kankariya EA License No. 02C3423 Personnel Registration No. R1441955

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