Marketing Executive

We are looking for a passionate and results-driven Marketing Executive to join our team! This role offers you the opportunity to work on exciting livestream and UGC (user-generated content) projects, sharpen your skills, and play a key part in the success of our creative team.

Working Location: Ubi

Working Hours: 5 days (Monday to Friday, 9 AM - 6.30 PM)

Job Responsibilities:

• Liaising with livestream hosts in-store

• Developing product and pricing strategies in collaboration with buyers

• Coordinating product sponsorships, creator partnerships, and video quality vetting

• Monitoring performance to identify suitable products, live hosts, and creators for Challenger

• Building and training in-house livestream hosts in the long run

• Any other ad-hoc duties as assigned by the manager

Requirements:

• Diploma or Degree in Marketing, Communications, Business, or a related field

• 1–3 years of experience in marketing, social media, livestreaming, or e-commerce preferred (fresh graduates with strong portfolios are welcome to apply)

• Strong understanding of digital marketing trends, social media platforms (especially TikTok, Instagram, and livestream commerce), and user-generated content (UGC)

• Good coordination and project management skills, able to handle multiple campaigns and stakeholders simultaneously

• Excellent communication and interpersonal skills, comfortable liaising with livestream hosts, creators, and internal teams

• Analytical mindset with the ability to interpret performance data and make actionable recommendations

• Creative thinker with attention to detail, ensuring high-quality livestream and video content

• Self-driven, adaptable, and willing to learn in a fast-paced retail and digital marketing environment