Marketing Executive (Healthcare Industry)| Up till $4000 basic + Variable Bonus
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Description
Marketing Executive | Up till $4000 basic + Variable Bonus
Working days: 5 Days work week, Monday to Friday, 8.30am to 5.30pm
Working location: 11 Yishun Industrial Street
Key Roles & Responsibilities
1. Brand Communications
● Support the development and execution of branding and marketing strategies aligned with corporate and product brand positioning.
● Ensure consistency in messaging across all marketing channels and touchpoints.
● Work closely with the Marketing & Communications Manager to translate strategies into campaign execution.
2. Campaign Planning & Execution
● Support end-to-end execution of marketing campaigns across retail, digital platforms and b2b channels.
● Coordinate campaign timelines, deliverables and stakeholders.
● Work closely with internal teams to ensure smooth rollout of campaigns.
3. Content Creation & Management
● Develop and manage content for social media, website and campaign pages.
● Maintain and execute monthly content calendar.
● Craft copy and messaging aligned with brand tone and campaign objectives.
4. Events & Activation
● Plan and execute events such as roadshows, exhibitions and community and healthcare activations.
● Coordinate logistics including venue, materials and on-site setup.
● Ensure smooth on-site execution and stakeholder coordination.
5. Creative & Design Execution (20%)
● Develop and produce marketing collaterals for retail POSM, B2B materials and Packaging design.
● Prepare final artwork files for print and production.
● Liaise with vendors, printers, and suppliers to ensure accurate and timely production.
● Support coordination of installations (e.g. retail displays, banners, vehicle wraps).
● Execute product photography and videography for marketing use.
● Edit images and videos for use across campaigns and digital platforms.
6. Market Intelligence & Reporting
● Monitor and analyse campaign and event performance.
● Track engagement metrics and provide post-campaign/ event reports.
● Provide insights and recommendations to improve future campaigns and activations.
Requirement
● 2–3 years of experience in marketing, communications, or design (experience in healthcare industry is an advantage).
● Diploma or Degree in Marketing, Communications, Design, or related fields.