Marketing executive

Core Responsibilities

• 
  Market Research:Analyze market trends, consumer behavior, and competitor activities to identify opportunities and inform marketing strategies.


• 
  Strategy & Planning:Contribute to the development and execution of comprehensive marketing plans and campaigns aligned with business goals.


• 
  Content Creation:Write and produce compelling marketing copy and creative content for various channels, such as newsletters, advertisements, social media posts, and website content.


• 
  Campaign Management:Plan, coordinate, and manage the implementation of marketing campaigns, including allocating resources and tracking timelines.


• 
  Digital Marketing:Manage and update websites, run social media campaigns, and monitor website and social media analytics to improve engagement.


• 
  Event Coordination:Organize and promote events like conferences, exhibitions, and product launches to increase brand visibility.


• 
  Stakeholder Communication:Develop and maintain relationships with internal teams (e.g., sales), external agencies, media, clients, and other business partners.


• 
  Performance Analysis:Track and analyze data from campaigns using analytics tools to evaluate their effectiveness and present findings and recommendations.


• 
  Budget Management:Monitor and manage marketing budgets, ensuring that campaigns are delivered within financial constraints.

Skills & Qualities

• 
  Analytical Skills: Ability to analyze data and market trends to inform strategy.


• 
  Communication Skills: Strong written and verbal communication for creating content and interacting with stakeholders.


• 
  Creativity: Ability to generate innovative ideas for campaigns and content.


• 
  Organizational Skills: Excellent project management and coordination abilities.