Marketing executive

Key Responsibilities

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  Research & Analysis:Conduct market research to identify target audiences, analyze trends, and monitor competitor activity.


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  Strategy & Planning:Devise and develop marketing strategies, create marketing plans, and manage campaign budgets.


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  Campaign Execution:Implement and coordinate online and offline marketing campaigns across various platforms, including social media, email, and websites.


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  Content Creation:Write and produce engaging content for marketing materials, websites, and social media.


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  Digital Marketing:Manage social media accounts, oversee websites, and track data analytics using tools like Google Analytics.


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  Event Management:Organize and oversee promotional events and product launches.


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  Stakeholder Collaboration:Work with internal teams, vendors, and media partners to ensure marketing strategies are aligned and effective.


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  Reporting:Generate reports on campaign performance and present findings to management.


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  Public Relations:Manage public relations efforts to maintain a positive brand image.