Marketing Executive

• Up till $4,500 + Monthly Commission + Performance Bonus

• 5 days work week only

• Welly Established Company

• Minimum 3-5 years of experience in managing e-commerce operations, preferably across multiple brands.

• Solid understanding of platform tools (e.g., Lazada/Shopee Seller Center, Shopify, TikTok Shop, Meta Ads Manager).

Our Client, Singapore’s leading home appliance distributor , is inviting qualified candidates to fill the position as Marketing Executive/ Manager.

RESPONSIBILITIES:

• Multi-Brand Strategy & Portfolio Management

  • Lead and manage the e-commerce performance of multiple brands across all online platforms.

  • Tailor strategies per brand while aligning to overarching company goals.

  • Ensure each brand’s voice, positioning, and customer experience is consistent and optimized online.

• Store & Platform Operations

  • Oversee day-to-day store operations for each brand across Lazada, Shopee, TikTok Shop, and direct-to-consumer websites (e.g., Shopify).

  • Ensure accurate and attractive product listings, updated stock availability, and competitive pricing strategies.

  • Coordinate listings and bundle strategies tailored to each brand's positioning and sales objectives.

• Campaign & Promotion Management

  • Plan and execute promotional calendars for each brand in collaboration with marketing and sales teams.

  • Manage campaign submissions, flash deals, vouchers, and platform-wide events.

  • Negotiate with platform representatives for brand-specific features and marketing opportunities.

• Performance Tracking & Optimization

  • Monitor and analyze brand-specific KPIs (e.g., GMV, AOV, CTR, CVR, ROAS) to track sales performance and customer behavior.

  • Use insights to optimize listings, ad placements, and campaign effectiveness per brand.

  • Prepare brand-wise monthly performance reports and improvement plans.

• Team & Stakeholder Coordination

  • Work closely with internal brand managers, graphic designers, content teams, and logistics coordinators.

  • Manage junior e-commerce executives or outsourced support handling operations or chat responses.

  • Ensure smooth alignment between sales, marketing, and logistics teams across brands.

• Inventory Planning & Fulfillment

  • Coordinate with warehouse and logistics teams to manage inbound and outbound stock for multiple brands.

  • Forecast demand per brand and plan stock transfers to ensure healthy availability and minimize aged inventory.

• Brand Relationship & Growth

  • Support brand development goals, including market penetration, pricing strategies, and feedback on product performance.

  • Recommend new product introductions or platform expansions based on market demand and sales insights.

REQUIREMENTS:

• Bachelor’s degree in Business Administration, or related field.

• Minimum 3-5 years of experience in managing e-commerce operations, preferably across multiple brands.

• Solid understanding of platform tools (e.g., Lazada/Shopee Seller Center, Shopify, TikTok Shop, Meta Ads Manager).

• Strong data skills in Excel, Google Analytics, and/or platform reporting dashboards.

OTHER INFORMATION:

• Location                                    : Toa Payoh

• Working Days/Hours           : 5 days (Monday to Friday)

Please indicate the below information in your resume:

• Current & Expected salary

• Reason(s) for leaving

• Availability to commence work

We regret only short listed candidate will be notified. All applications will be treated with the strictest confidence.