Description
- Develop digital campaigns to increase interaction and engagement on social media platforms to create brand awareness and enhance social media presence for the brands.
-To convert sales on the brand’s official website, build social presence, and garner brand exposure.
-Manage all brand marketing campaigns such as Facebook, Instagram, Xiao Hong Shu, TikTok and etc.
-Manage and update company websites. Plan and implementation of SEO technical and on-page optimizations.
-Monitor current market conditions as well as competitors' information to improve the effectiveness of marketing campaigns.
- Come up with marketing content plans, manage social media calendar and execute the filming and posting of content on various marketing platforms.
-Coordinating with the marketing team and operation team on all marketing communications development, ensuring all promotions are planned and executed on schedule.
-Liaise with digital marketing agency to implement & optimize online advertisements through Meta/Google/Programmatic and etc to drive leads.
-Tracking the effectiveness of marketing campaigns and reporting findings to the executive team.
-Manage and monitor the day-to-day performance of social and online marketing platforms.
- Work with PR Agencies that we are working with to expand brand awareness.
- Assist in ad-hoc marketing duties as assigned by the management.
- Proficient in marketing softwares (i.e Canva, Capcut) and Microsoft Powerpoint, Excel, Word Document