Marketing & Growth Executive (Content + Funnels)
Inspired Homes
Description
About the Role
We’re looking for a hands-on marketer who’s as comfortable holding a camera as they are building a landing page. If you’re a content creator who has “leveled up” into digital marketing — someone who can film, edit, design, and also turn ideas into funnels that generate real leads — this role is for you.
You’ll work directly with the founders of a design & build firm specialising in landed homes in Singapore. Your work will shape both the company brand and the founder’s personal brand, with immediate impact on business growth.
Responsibilities
Shadow the founder on site to film and edit engaging short-form videos (TikTok, IG Reels, LinkedIn).
Plan and script video/story content so the founder can simply show up and record.
Design graphics and materials (social posts, brochures, onboarding packs, sales decks).
Manage and update website content for a seamless customer experience.
Build simple funnels: landing pages, lead magnets, email follow-ups.
Write persuasive copy for social posts, sales funnels, and marketing collateral.
Track campaign performance and propose creative ways to improve growth.
Support outreach to affiliates (e.g. property agents) with marketing collaterals and strategies.
Requirements
Proven experience in content creation (video, design, social media).
Exposure to funnels/lead generation (landing pages, email, CRM, or ads).
Strong copywriting and design skills — able to simplify and persuade.
Entrepreneurial mindset: self-driven, resourceful, and hungry to grow with the business.
Bonus: knowledge of Google/Meta/TikTok ads, but not mandatory.