Description
About the Role
We are seeking a dynamic and results-driven Marketing Manager to lead our marketing efforts in the aesthetics and trichology industry. The ideal candidate will have strong expertise in SEM (Search Engine Marketing), Facebook Ads, and digital campaign management, with proven experience in driving customer acquisition and brand awareness within the aesthetics/trichology sector.
Key Responsibilities
Develop, plan, and execute digital marketing strategies across Google SEM, Facebook/Meta Ads, and other online platforms to drive lead generation and conversions.
Manage and optimize marketing budgets to maximize ROI.
Create and implement marketing campaigns tailored for the aesthetics and trichology industry.
Monitor, analyze, and report on campaign performance, providing insights and recommendations for improvement.
Stay updated on digital marketing trends, competitor activities, and industry best practices.
Collaborate with sales and operations teams to ensure alignment of marketing strategies with business goals.
Oversee branding, promotional content, and customer engagement across digital channels.
Requirements
Bachelor’s Degree in Marketing, Business, or related field.
Proven experience (at least 3–5 years) in digital marketing with strong knowledge of SEM, Facebook/Meta Ads, and performance marketing.
Industry experience in aesthetics, trichology, beauty, or wellness is a must.
Strong analytical skills with the ability to interpret campaign data and optimize accordingly.
Excellent people management skills with experience leading and motivating a marketing team.
Creative mindset with strong communication and project management skills.
Ability to work independently and lead marketing initiatives end-to-end.
What We Offer
Opportunity to work in a fast-growing aesthetics and trichology brand.
A collaborative and innovative work environment