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Description
- Design and supervise all aspects of the digital marketing department including marketing database, email, and display advertising campaigns
- Grow and monitor campaign budgets.
- Plan and manage the creation of relevant and engaging digital content for publishing onto various digital platforms
- Plan and manage the various social media platforms.
- Plan and manage digital advertising campaigns
- Provide accurate reports on the marketing campaign’s overall performance.
- Coordinate with various advertising and media experts to improve marketing results.
- Appraise important metrics that affect website traffic, service quotas, and target audience
- Collaborate with teams to brainstorm new and innovative growth strategies
- Keep up to date with emerging digital platforms and industry trends