Marketing & Planning Director
Careerstar International Pte. Ltd.
Description
Job Description
We are seeking an experienced Marketing & Planning Director to lead strategic marketing initiatives, brand development, and integrated planning activities within the real estate sector. The role requires strong leadership in campaign execution, digital engagement, and event management, with a focus on driving business growth across regional markets.
Key Responsibilities
Develop and implement comprehensive marketing and planning strategies aligned with business objectives
Lead brand positioning, promotional campaigns, and digital marketing initiatives
Manage end-to-end event planning and execution for corporate and marketing events
Analyse market trends, customer insights, and competitor activities to support strategic decisions
Oversee content strategy across social media and digital platforms
Collaborate with internal teams and external partners to ensure successful campaign delivery
Utilise digital tools, including AI-enabled platforms, to enhance marketing efficiency and effectiveness
Manage marketing budgets and track campaign performance metrics
Requirements
Bachelor’s degree or above in Marketing, Business, Real Estate, or related discipline
Minimum 8 years of experience in marketing, strategic planning, or related fields
Strong understanding of digital marketing and social media platforms
Proven experience in event planning and project management
Strong analytical, communication, and stakeholder management skills
Ability to work in a fast-paced and dynamic environment
Experience in the real estate industry will be an advantage
We regret that only shortlisted candidates will be notified.
Careerstar International Pte Ltd
EA License No: 03C3254
EA Personnel No: R23115696
EA Personnel Name: Chin Lee Wei