Sales & Marketing Executive

Task:

• Manage social media platforms (Facebook, Instagram and Google).

• Business listings and reviews.

• Increase presence on Tripadvisor and other such platforms.

• Competitor analysis/Strategy.

• Promotions and other misc.

• Generate content (editorial copy and visual design) for digital marketing and social media platforms. Includes basic photography.

• Other ad hoc duties assigned by the director

• Suggest promotions

• Build relationships with media, influencers, and partners to enhance brand visibility.

Social Media:

Complete management of social media platforms:

• Content calendar.

• Posting and replying.

• Community engagement.

Business listings and reviews:

• Management of Google My business and review sites (to be discussed).

• Monitoring and replying to reviews (Google, Tripadvisor, Facebook/Instagram etc).

Reporting:

• Monthly report with audience insights, actions and recommendations moving forward.

Competitor analysis:

• Identify competitors, their products and their presence on social media

• Identify competitor’s promos/new products

Requirements:

• Bachelor’s degree in marketing, Business, or a related field.

• 5+ years of proven success in sales and business development. preferably in F&B, hospitality, or lifestyle brands· Strong project management skills

• Good creative, writing and copywriting skills

• Advanced computer proficiency. Skilled in digital marketing/social media software as well as presentation software.

• Excellent proficiency in MS Office, Canva and Adobe

• Experience/exposure in the F&B industry will be an advantage

• A confident communicator and persuasive negotiaton