Senior Brand Marketing Executive [FMCG / Modern Trade]

• North, Singapore

• FMCG - Modern Trade

• 5 days office hours

Job Responsibilities

• Drive brand growth by developing and executing trade marketing strategies and sales plans that deliver distribution gains, market share, and revenue objectives.

• brand visibility and drive sales growth.

• Collaborate with Sales team to align brand strategies with channel opportunities, ensuring strong execution and commercial outcomes.

• Monitor and manage inventory flow with the purchasing team to prevent out-of-stocks and ensure continuous sales performance.

• Prepare, track, and analyse monthly brand and sales performance reports, highlighting results, trade spend efficiency, and ROI on campaigns.

• Develop, execute, and evaluate trade promotions and activation plans to maximize sell-through, shopper conversion, and incremental sales uplift.

• Manage brand promotional funds with a focus on generating sales growth and measurable returns.

• Partner with brand principals/owners to align on sales targets, joint business plans, and growth strategies.

• Undertake any other ad-hoc trade marketing and sales responsibilities to achieve business objectives.

Job Requirements

• Degree/Diploma in Business, Marketing, or related field.

• 3–5 years of experience in trade marketing, brand management, or sales within FMCG/consumer goods.

• Knowledge of retail and trade channels, with hands-on experience in promotions and campaign execution.

• Proficient in Microsoft Office (Excel, PowerPoint).

Ho Ming Jie (Edmund) Reg No: R1987094

The Supreme HR Advisory Pte Ltd EA No: 14C7279