Description
Job Description
• Strategize, plan, and execute digital marketing campaigns across multiple channels, including:
- Search Engine Marketing (SEM) and programmatic advertising
- Paid social advertising
- Organic social media content
- Editorial and content-driven campaigns
• Manage digital media buys across platforms, including but not limited to SEM, social media, programmatic, and other digital media platforms
• Oversee SEO initiatives by working closely with appointed vendors to optimise on-page and off-page performance
• Align digital campaigns with the objectives and guidelines of key international brands
• Develop and execute digital campaigns for in-house brands
• Coordinate website updates and maintenance, and manage ongoing site development with external vendors
• Oversee editorial planning, content creation, and publishing schedules
• Manage and oversee brand social media channels (Facebook, Instagram, LinkedIn)
• Plan and manage photoshoots to support marketing and content needs
Requirements
Diploma Holder in related discipline and above
Proficient in writing/editorial
Excellent coordination skills
Experience in Photoshop, WordPress or video editing software would be a bonus
Must possess positive attitude and able to adapt in the fast-pace environment
Good eye for photography/design
Good interpersonal and communication skills
Good team player
Meticulous, detailed and careful
Knowledge of the luxury market would be advantageous