Senior Digital Marketing Executive

About the role

We are seeking a driven and creative Senior Digital Marketing Executive to join our dynamic team at Edgeline Planners Pte Ltd. In this full-time position, you will be responsible for driving the digital marketing strategy and execution to support the growth of our business. Based in the Jurong East West Region, you will play a key role in leveraging the latest digital marketing tools and techniques to engage our target audience and deliver measurable results.

What you'll be doing

1. Develop and implement effective digital marketing campaigns across various channels including search, social media, email, and website

2. Conduct in-depth market research and analysis to identify target audience insights and emerging trends

3. Optimise digital campaigns and content to improve engagement, conversion rates, and return on investment

4. Collaborate cross-functionally with the marketing, sales, and product teams to align digital initiatives with overall business goals

5. Monitor and report on campaign performance, providing data-driven recommendations for continuous improvement

6. Stay up-to-date with the latest digital marketing strategies, tools, and best practices

What we're looking for

1. Minimum 5 years of experience in digital marketing, with a proven track record of delivering successful campaigns

2. Proficient in search engine optimisation (SEO), search engine marketing (SEM), social media marketing, and email marketing

3. Strong analytical skills and experience in interpreting data to inform strategic decisions

4. Excellent communication and presentation skills to effectively collaborate with stakeholders

5. Familiarity with industry-leading digital marketing tools and platforms

6. Bachelor's degree in Marketing, Communications, or a related field
   

If you are excited to join a dynamic and innovative team, we encourage you to apply now!