Social Media & Content Marketing Executive
Ho & Wee
Description
This role manages 2 entities- a professional services firm and a trading company specialising in designer flooring and interior materials. In this role, you will manage the full spectrum of digital and content marketing and serve as the primary person responsible for digital presence and marketing collaterals. This is an excellent opportunity for someone who enjoys variety, ownership, and the chance to build and elevate brands across multiple channels.
ROLE DETAILS
Location: Tanjong Pagar, Singapore
Position Type: Contract (6 months), with potential for conversion to permanent
Salary Range: SGD 3,000 – 3,500 per month (commensurate with experience)
KEY RESPONSIBILITIES
• Redesign and refresh corporate brochures and all hardcopy marketing collaterals to ensure a professional, polished presentation.
• Develop content that reinforces the entities’ positioning, expertise and brand values for a professional audience.
• Lead a full revamp of the Deco Expression website, collaborating with web developers to improve design, content and user experience.
• Manage and grow brand presence across Facebook, Instagram, TikTok and LinkedIn — developing bplatform-appropriate content strategies, ensuring content is consistent, credible, and regularly updated.
• Create and publish compelling content to drive product sales, showcase completed projects, educate the public on product features and new offerings, and build brand authority.
• Produce high-quality photography, videography, and short-form video content (including Reels and TikTok videos) to support marketing campaigns.
• Manage e-commerce listings and advertising on Facebook, Instagram and other relevant platforms to generate qualified leads and sales.
• Design and distribute periodic email marketing campaigns to the existing customer base, including product launches, promotions, project highlights and educational content.
• Monitor social media performance metrics, analyse campaign results, and propose improvements based on data insights.
• Manage content calendars and deliver work to agreed timelines across both entities.
QUALIFICATIONS & REQUIREMENTS
• Diploma or degree in Marketing, Communications, Business, Design or a related discipline.
• Minimum 2 years of hands-on experience in social media management, digital marketing or content creation.
• Demonstrated portfolio of social media content, graphic design work and/or marketing collaterals.
• Proficiency in design tools such as Canva
• Competency in video editing for short-form platforms (TikTok, Instagram Reels, Facebook) is an advantage.
• Working knowledge of SEO principles and website content management systems (e.g. WordPress, Shopify or equivalent).
• Experience with email marketing platforms (e.g. Mailchimp or equivalent) is an advantage.
• Strong written and verbal communication skills in English; additional languages are a bonus.
• Ability to manage multiple projects simultaneously across two organisations with strong attention to detail.
• Self-motivated, resourceful and proactive — someone who takes initiative without needing constant direction.
• A keen eye for aesthetics and design, with an appreciation for brand storytelling.
HOW TO APPLY
Interested applicants are invited to send your updated resume, a brief portfolio or examples of past work, and your expected salary to: jobs@hoandwee.com
Please indicate "Social Media & Content Marketing Executive" in the subject line of your email. We regret that only shortlisted candidates will be notified. Thank you for your interest.