Social Media Executive (Strategy & Brand Growth)

We are looking for a creative, high-energy Social Media Executive to drive and execute a holistic social strategy that strengthens brand awareness, reach, and engagement. You will oversee the end-to-end management of our social presence, ensuring that content, community engagement, and paid amplification are cohesive and aligned with our broader business objectives.

This role is ideal for a trend-savvy storyteller who thrives in a fast-paced environment and has a strong interest in the intersection of finance, luxury, and lifestyle.

Job Responsibilities

• Strategy & Content Leadership: Develop and implement a comprehensive social strategy across TikTok, Instagram, and Xiao Hong Shu.

• Content Creation: Drive content planning and curation. Develop snappy, witty, and engaging captions tailored to different platforms while maintaining a consistent brand tone.

• Visual Aesthetics: Collaborate on high-performing visuals and use Canva to support both social assets and administrative brand visuals.

• Community Building: Grow and nurture an engaged community through meaningful interactions. Manage post-engagement and inquiries in a timely, professional manner.

• Influencer Relations: Identify, evaluate, and build long-term collaborations with relevant creators through data-driven research.

• Performance Tracking: Use platform analytics to optimize content and paid media, providing actionable insights for growth and lead generation.

• Workflow Integration: Prioritize tasks effectively to bridge the gap between digital marketing and our core financial operations.

Why Join Us?

• Incentivized Compensation: Enjoy a competitive base pay topped with a lucrative commission structure and performance bonuses (uniquely available in this role).

• Vibrant Culture: Work from a modern, designer-inspired office at Woods Square with a team that values growth and work-life balance.

• Flexibility: Benefit from a hybrid work arrangement and a path toward professional development in the finance industry.

• Creative Freedom: Lead both organic and paid initiatives with direct mentorship from a supportive team.

Requirements

• Education: Diploma/Degree (Creative, Communications, Marketing, or related disciplines).

• Platform Expertise: Strong understanding of TikTok, Instagram, and Xiao Hong Shu trends and tools.

• Technical Skills: Proficient in Canva, Excel, and Google Workspace.

• Attributes: Highly organized, detail-oriented, and able to manage multiple projects simultaneously under pressure.

• Interests: A strong interest in luxury/fashion, art, and high-tier client service.