Description
About the role
We're looking for a Social Media Marketing Executive who loves food and social media to bring our F&B brands to life. You'll be hands on across content creation and marketing, turning ideas and briefs into campaigns and content that people actually want to see, share and talk about.
Key responsibilities
Manage social media content across relevant platforms.
Work closely with the marketing team to develop creative ideas and content that bring our brands to life across social media, digital and in store channels.
Brainstorm, develop, shoot, edit and publish engaging content across photos, videos and other social formats, while keeping each brand's tone and identity consistent.
Support the development and execution of day-to-day marketing campaigns, promotions, new menu launches, events, new openings and other marketing initiatives.
Write, edit and proofread marketing copy and materials in two languages.
Perform other ad-hoc duties or tasks as assigned.
About you
Diploma or above. Entry level candidates are welcome to apply.
Good understanding of Instagram, TikTok, Facebook and Meta Business Suite, with a strong feel for social trends and what makes content engaging.
Confident in shooting and editing social content, with a good eye for framing, pacing, composition and what makes a video worth watching.
Experience with editing tools such as Adobe, CapCut, Canva or similar tools.
Strong English and Chinese copywriting skills.
Able to work independently, manage multiple brands and meet deadlines in fast paced environment.