Teaching Assistant - Digital Marketing Course
Vertical Institute
Description
About the Course
Vertical Institute’s Digital Marketing Course equips learners with practical skills in SEO, SEM, Google Analytics, and paid advertising strategies. The curriculum covers essential digital marketing tools and tactics—ranging from keyword research and campaign planning to social media marketing and performance measurement—preparing learners for dynamic roles in the digital space.
Classes are conducted during weekday evenings or weekends and are led by an experienced instructor with the support of a teaching assistant.
Role Overview
As a Teaching Assistant, you will play a vital role in supporting both the instructor and learners throughout the course. You'll help facilitate live sessions, guide students through hands-on exercises, and provide continued support to ensure a successful and engaging learning experience.
Key Responsibilities
Support the instructor during live Zoom lessons
Assist learners with practical exercises on topics such as:
Search Engine Optimization (SEO) and keyword research
Google Ads (SEM) and paid campaign setup
Social media marketing strategies
Google Analytics and campaign performance tracking
Provide out-of-class assistance via our Telegram community and e-learning platform, answering learner queries and troubleshooting technical issues
Maintain accurate attendance records in compliance with SkillsFuture Singapore (SSG) requirements
Share learner feedback and insights with the academic team to help enhance course delivery and relevance
Qualifications and Skills
Proficient in digital marketing tools and strategies, including:
Google Ads, Google Analytics, SEO tools (e.g., SEMrush, Ahrefs), Meta Ads
Strong understanding of digital marketing metrics, content strategy, and ad optimization
Ability to explain marketing concepts in a clear, beginner-friendly manner when required
Confident in facilitating online sessions using Zoom, with a reliable remote setup (camera, microphone, stable internet)
Prior experience in mentoring, training, or teaching is preferred
What We Offer
Competitive hourly stipend
Opportunity to sharpen your instructional skills in a professional, remote learning environment
Access to Vertical Institute’s network of 30,000+ alumni and 100+ hiring partners across digital and tech sectors