Trade Marketing Specialist | FMCG

This Trade Marketing Specialist supports the planning and execution of trade marketing initiatives aimed at strengthening strategic partnerships with key retail accounts. Working closely with cross-functional teams, the incumbent will drive retailer engagement programs, oversee trade communications and activations, and ensure initiatives are delivered effectively against defined KPIs and budgets.

Adecco is partnering with a multinational corporation within the FMCG sector.

Trade Marketing Specialist | FMCG


The Opportunity

· Opportunity to drive commercial strategy execution, stakeholder collaboration, and performance-driven initiatives, forming a solid foundation for progression into broader trade or commercial leadership roles.


The Talent

· 3-5 years of relevant experience in consumer and trade marketing within FMCG industry

· Prior exposure to customer relationship management and event activation is advantageous

· Strong written and verbal communication skills with the ability to present effectively

· Well-versed in Microsoft Office applications, particularly Excel and PowerPoint

· Demonstrated capability in end-to-end project management and execution of trade initiatives

· Effective stakeholder management skills, with the ability to collaborate across internal and external teams

· Experience in managing projects, budgets and monitoring expenditure


The Job

· Assist in shaping the annual retailer engagement roadmap to deepen and sustain strategic trade partnerships.

· Plan and oversee the end-to-end execution of offline trade programs, including in-store activations, retailer events, and partnership reward initiatives.

· Coordinate closely with internal teams and external agencies to ensure timely, high-quality delivery of trade campaigns and initiatives.

· Track and review program effectiveness against defined performance metrics to measure impact and drive continuous improvement.

· Develop and roll out trade communication plans aligned with commercial objectives to enhance retailer engagement and brand visibility.

· Work with agencies and suppliers to produce trade marketing materials, including partnership branding assets and digital communication tools.

· Lead the coordination and implementation of industry-related displays and initiatives, acting as the key liaison with corporate affairs and external partners.

· Monitor and manage allocated budgets for trade programs, ensuring accurate tracking, reporting, and cost control.

· Oversee procurement and administrative processes, including vendor setup and purchase documentation.


Next Step

· Prepare your updated resume please include detailed past working experiences in point form, an executive summary about yourself in terms of experience, expertise & key achievements

· Apply through this application or send your resume to sharron.foo@adecco.com and in MS Word Copy

· All shortlisted candidates will be contacted.

Sharron Foo Jiayan

Direct Line: 6697 7865
EA License No: 91C2918
Personnel Registration Number R1982221