(UP $3.5K) Marketing Executive (Campaign/WeChat Mini Programme)
PERSOL
Description
Job Details
Contract: 1 year
Salary Range: UP $3.5K
Location: East - Changi Airport
Support for two major portfolios within the Marketing team:
Support in the launch and sustenance of WECHAT mini programme campaigns
Support promotional campaigns happening on the webstore
Responsibilities include:
Support in planning and execution of integrated promotional campaigns and marketing activities (both online and offline) for new customer acquisition to attain sales, conversion, and engagement KPIs
Support and execute content strategy for the website, eDMs, and other marketing communications
Manage site content and marketing collaterals across various touchpoints
Work with external creative agencies to develop and manage marketing collaterals, assisting in copywriting and proofreading of materials
Work with appointed agencies and 3rd party vendors to achieve campaign objectives
Collaborate with the business development team to incorporate marketing initiatives and strategies for product launches and promotions
Work closely with relevant stakeholders/tenants to ensure communication materials comply with brand standards and guidelines
Support campaign sales and post-mortem reporting with analysis to measure effectiveness and derive key insights for business growth
Monitor and track competitor activities and propose counter strategies
Support all other marketing initiatives and/or ad hoc key projects
Perform other ad hoc duties as assigned
Interested candidate please click "APPLY"to begin your job search journey and submit your CV directly through the official PERSOLKELLY job application platform - GO Mobile.
We regret to inform that only shortlisted candidates will be notified.
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