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E-COMMERCE & MARKETING MANAGER

FORTUNE I-KITCHEN PTE. LTD.

Full Time Singapore Mid Level Competitive
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Description

We are seeking an experienced and results-driven E-Commerce & Marketing Manager to lead our online sales platforms, digital marketing strategies, and brand development initiatives. The ideal candidate will be responsible for driving revenue growth through e-commerce channels, optimizing digital campaigns, and ensuring a seamless customer journey across all touchpoints.


Key Responsibilities:

E-Commerce Management


  • Manage day-to-day operations of e-commerce platforms (website, marketplaces, and third-party channels).

  • Oversee product listings, pricing strategies, and promotional activities to maximize conversion and sales.

  • Monitor site performance, user experience, and implement improvements to enhance customer journey.

  • Coordinate with logistics, supply chain, and customer service teams to ensure smooth fulfillment.

  • Track and analyze e-commerce KPIs (traffic, conversion rate, cart abandonment, sales performance).


Digital Marketing & Brand Growth


  • Develop and execute integrated digital marketing campaigns across SEO, SEM, social media, email, and paid advertising.

  • Manage content creation (social media, newsletters, blog, ads) to drive engagement and brand visibility.

  • Collaborate with creative and design teams for online marketing materials and campaigns.

  • Plan seasonal and product-focused campaigns to boost brand awareness and revenue.

  • Oversee influencer partnerships, affiliate marketing, and other collaboration strategies.


Data & Performance Analytics


  • Analyze customer insights, market trends, and competitor activities to identify opportunities for growth.

  • Prepare regular performance reports with actionable recommendations.

  • Optimize marketing spend through ROI-driven campaign management.


Team & Stakeholder Management


  • Lead, coach, and motivate a marketing and e-commerce team.

  • Work closely with product development, sales, and management to align marketing strategies with business goals.

  • Manage external vendors, agencies, and digital partners.

About FORTUNE I-KITCHEN PTE. LTD.

Description pending