Assistant Key Account Manager / Key Account Manager
Duties and Responsibilities:
Develop and sustain strong relationships with key clients by understanding their needs and continuously proposing solutions that ensure satisfaction of products and services
Develop and execute strategic account plans to drive growth and maximize revenue from key accounts
Act as the main point of contact between key clients by addressing their inquiries, resolving issues and proactively identifying opportunities for upselling and cross-selling
Communicate and collaborate with the marketing, purchasing and logistics departments to meet client expectations
Negotiate contract renewals and pricing agreements, ensure mutually beneficial terms for both the company and key clients
Meet established deadlines for the submission of promotion plans
Assist and resolve any enquiries and issue arising from customers and deal with complaints to maintain trust
Lead a team of merchandisers to ensure work effectiveness
Plan and implement new product launching activities
Analyse competitor activities and market dynamics, adjust account strategies accordingly to maintain a competitive advantage
Keep track of Key Performance Indicators (KPIs) and key account metrics, using data-driven insights to measure success and drive continuous improvement
Stay updated with industry trends and market developments, analyse and implements plans to meet evolving requirements
Prepare regular reports of sales progress and forecasts
To perform any other duties as and when assigned
Job Requirements:
Diploma or degree in Sales, Marketing, Business Administration or a related field
Minimum 3 years of relevant experience in FMCG industry
Experience in Modern Trade and General Trade, exposure to E-Commerce is an advantage
Experience working with imported brands or overseas suppliers will be added advantage
Proven experience in key account management
Proficient in all Microsoft Office Applications as well as CRM software
The ability to build rapport with key clients
The ability to handle multiple client accounts
Strong negotiation and leadership skills
Excellent communication and interpersonal skills