Marketing Executive
About the role
We are seeking a creative, proactive and results-driven Marketing Executive with SEO knowledge to support the growth of our F&B, retail and events brands. The successful candidate will manage digital marketing activities, improve our online visibility, create engaging content and support campaigns that generate enquiries, footfall and sales.
Key responsibilities
Develop and execute digital marketing campaigns across Google, social media, websites and other online platforms.
Conduct keyword research and identify opportunities to improve organic search rankings.
Optimise website pages, product descriptions, blog posts and landing pages using SEO best practices.
Manage on-page SEO, including page titles, meta descriptions, headings, internal links and image optimisation.
Monitor website performance, organic traffic, keyword rankings and conversions.
Assist with basic technical SEO checks, including broken links, indexing issues, page speed and mobile usability.
Plan and manage the monthly marketing and content calendar.
Create engaging content for Instagram, Facebook, TikTok, LinkedIn and other relevant platforms.
Write marketing copy for advertisements, websites, email campaigns, promotions and social media posts.
Plan and execute marketing campaigns for outlets, new products, festive promotions and events.
About you
Diploma or Degree in Marketing, Digital Marketing, Communications, Business or a related field.
At least 1–2 years of relevant marketing experience is preferred.
Practical knowledge of SEO, keyword research, on-page optimisation and local SEO.
Familiarity with Google Analytics, Google Search Console and Google Business Profile.
Experience managing social media platforms and digital advertising campaigns.
Strong copywriting, communication and organisational skills.
Basic proficiency in Canva or other graphic-design tools.
Able to manage multiple brands, campaigns and deadlines simultaneously.
Creative, resourceful and commercially minded.
Proactive and able to work independently.