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Ecommerce Marketing Manager Salary (2026)

An Ecommerce Marketing Manager drives traffic and conversion for a brand's online channels: performance ads on Meta, Google and TikTok, marketplace ads and campaigns, CRM and email, and the content on product pages. Measured on revenue, ROAS and customer acquisition cost.

Ecommerce Marketing Manager salary in the Singapore

Median
S$6,000
per month
Typical range
S$5,475 to S$7,375
middle 50% of listings
Advertised span
S$4,000 to S$10,000
lowest to highest published
Based on
39
listings with a published range, last 12 months
LevelMedian / monthPublished rangeListings
Mid Level S$6,000 S$4,750 to S$9,000 39

Figures are midpoints of pay ranges published by employers in Ecommerce Marketing Manager listings on this board, as of 27 October 2026. US figures are yearly in USD; Singapore figures are monthly in SGD. Listings without a published range are excluded. How we calculate salaries.

What a Ecommerce Marketing Manager does

  • Plan and run paid media across Meta, Google, TikTok and marketplace ads
  • Own CRM, email and loyalty programmes
  • Coordinate campaign creative and product content
  • Report on ROAS, CAC and channel contribution

By level

Entry
Not an entry role; Digital Marketing Executive comes first.
Mid
Owns the paid budget for one brand.
Senior
Regional or multi-brand marketing lead with agencies.

Skills employers ask for

  • Meta, Google and TikTok Ads
  • Marketplace ads (Shopee Ads, Lazada Sponsored Solutions)
  • Analytics: GA4, Looker Studio
  • CRM tools
  • Creative briefing

Where the role leads

Head of Growth, Head of Ecommerce, Marketing Director.

Open Ecommerce Marketing Manager jobs (34)

See all ecommerce marketing jobs