Growth & Marketing Executive
About Us
We are a fast-growing Singapore-based wellness brand. We move fast, we hold high standards, and we don't have room for people who need hand-holding. Small team. Big output. Every person here carries their weight.
We're scaling our channels and partnerships, and we need someone who can own that growth, and the numbers behind it.
The Role
You'll run Colleet's marketing across every channel: content, Meta ads, e-commerce and marketplaces, email, KOLs and affiliates, community, and B2B partners. You'll work directly with the founder to shape the strategy together, and you own the execution and the results.
This is a hands-on role with real breadth. You'll touch every part of how a consumer brand grows.
What You'll Do
Manage our website, Shopee, Lazada and TikTok Shop stores: product listings, search ranking, discounts, vouchers and campaign sign-ups.
Look after our website's performance day to day: search ranking (SEO), page speed, checkout experience, conversion rate and analytics.
Run our sale calendar from start to finish, including 9.9, 11.11, 12.12, CNY and Hari Raya: idea, theme, and launch on every channel.
Build, run and improve our Meta ad campaigns hands-on: targeting, creative tests, daily budgets and return on ad spend.
Take ownership of a monthly revenue target. Monitor results on every channel, double down on what works and fix what doesn't, quickly.
Find, negotiate with and sign KOLs, affiliates, livestreamers and brand partners.
Find and work with livestream hosts, through the platforms, your contacts or part-time hosts, and run live sessions that turn viewers into buyers.
Help grow new sales channels by finding retail stores to stock Colleet, pitching them and getting us on their shelves.
Choose the right pop-up booths and events, handle the applications, and lead the booth setup and display.
Grow our customer community into a source of sales through loyalty perks, referrals and repeat orders.
Plan our content direction and monthly posting calendar for Instagram, TikTok and Xiaohongshu.
Brief and guide our content creator and designers: write clear briefs, give feedback, and keep quality high. You plan the content; our creator films it.
Make sure everything we put out matches our honest brand voice and Singapore's advertising and health-supplement rules.
Who We're Looking For
Based in Singapore and eligible to work here
2–4 years of experience in e-commerce or digital marketing, preferably with a beauty, wellness, supplement or FMCG brand.
You've managed a brand's store on Shopee, Lazada or TikTok Shop yourself: setting up listings, creating vouchers and joining platform campaigns.
You've built and run Meta ad campaigns on your own, and can walk us through the results.
You've sent email campaigns using Klaviyo, Mailchimp or a similar platform.
You've worked with KOLs, affiliates or content creators, or you have contacts you can grow into a network.
You've managed or grown an online community, such as a Telegram, WhatsApp group.
You're confident with numbers: you check dashboards regularly and know what to do when results dip.
You stay organised across many tasks at once, and nothing falls through the cracks.
This Role Is NOT For You If...
You need reminders to meet your deadlines.
You'd rather be told exactly what to do. Here, you're expected to spot problems and come up with the fix yourself.
When a target is missed, you're not sure what to try next.
Your campaigns have kept you busy but haven't actually grown sales.
You find numbers and reports hard to read, or you don't know what to do with them.
You haven't built relationships with creators or a community, and don't see yourself building them.
What's In It For You?
Basic salary: S$3,800–4,800
Annual performance bonus
Staff purchase discount
Work Arrangement: 60% WFH / 40% On-site
Working Hours: Mon - Fri, 9am - 6pm
Annual leave: 14 days
Employment Type: Full-time