Marketing Excutive

About the role

We are looking for a creative, organised and hands-on Marketing Executive to support the marketing activities of our F&B brands. This role is ideal for someone who enjoys content creation, social media management, campaign execution and working closely with restaurant operations. The successful candidate will be comfortable working independently, travelling between outlets, and supporting a wide range of marketing initiatives that drive brand awareness, customer engagement and sales growth when required.

Key Responsibilities

Content Creation & Design

• Handle basic food, restaurant and event photography/videography.

• Create and design marketing materials including social media content, posters, menus, promotional visuals and in-store collaterals.

• Edit short-form videos and digital content for social media platforms.

• Ensure all marketing materials are aligned with brand guidelines.

Social Media & Digital Marketing

• Manage and update social media platforms including Facebook, Instagram, TikTok and Google Business Profile.

• Plan and schedule social media content calendars.

• Monitor engagement, customer interactions and social media performance.

• Manage CRM activities including EDM campaigns, WhatsApp communications and customer database initiatives.

Public Relations, Influencer & Partnership Management

• Coordinate with KOLs, influencers, media partners, landlords and external vendors.

• Support media features, Public Relations activities, brand collaborations and promotional partnerships.

• Assist in organizing media tastings, influencer visits and campaign launches.

Website & Marketing Administration

• Update websites, menus, promotions and relevant digital platforms.

• Coordinate production, printing and installation of marketing materials.

• Monitor campaign performance and prepare basic marketing reports.

Campaigns & Operational Support

• Support new restaurant openings, product launches, events and promotional campaigns.

• Work closely with management and restaurant operations teams to execute marketing activities.

• Travel between different restaurant outlets when required.

• Provide on-site support for marketing events, photoshoots and activations.

Other Duties

• Handle ad-hoc marketing, administrative and operational support duties as assigned.

Requirements

Education & Experience

• Diploma or Degree in Marketing, Communications, Media, Design or a related discipline.

• 2-3 years of relevant marketing experience preferred.

• Experience in F&B, hospitality, retail or lifestyle brands is an advantage.
  

What We Offer

• Competitive salary and performance bonus.

• Opportunity to be involved in new store openings, product launches and brand-building projects.

• Opportunity to work with established F&B brands.

• Career growth and development opportunities within a growing business.

• Medical benefits in accordance with company policy.

• Annual leave and statutory leave benefits.

Passionate about food, marketing and content creation? We'd love to hear from you. Interested candidates are invited to submit their resume to hr@flavorworks.com.sg and joey@flavorworks.com.sg.