Senior Executive, Marketing Communications (Martech)

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Overall responsibilities

• To support the martech team in all marketing technology projects, including the loyalty programme, tenant portal


• To support project development by carrying out testing, training and deployment planning prior to project roll-out


• To coordinate closely with internal stakeholders and vendors on the implementation of assigned projects


• Support the team in updating policies and compliance measures, digitization of work process across departments, executing loyalty initiatives to increase membership base and active spend.


• To conduct market research on competitors and marketing technology trends


• To undertake any other roles or projects when requested by line managers either on a temporary or permanent basis


• Strong project management skills and experience in supporting a digital-based loyalty programme, ideally in the Singapore retail mall landscape or ecommerce portals.

Process & Compliance

• Responsible in ensuring that all related workflow and processes are in compliance to internal and regulatory requirements compliance (e.g. PDPA, reports etc)

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